Vice President/Director of Marketing
With over twenty – five years of sales and marketing experience, Ed brings his expertise and enthusiasm to Crescendo. He is responsible for providing guidance to the financial advisors by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for our company’s brand.
Ed works with digital and print marketing forms such as website development, social media marketing and content marketing. He extends Crescendo’s philosophy of truly caring about clients, making them feel comfortable, and valuing their business.
Ed and his wife, Betty reside in Mequon with their son, Ethan. In his free time, he enjoys spending time with family, travel, music and boating.
Ed studied Business Administration at the University of Wisconsin—Whitewater and the University of Wisconsin—Milwaukee.